Description: Are farmers going to be the next food celebrities?

Question:  What food trends are on the horizon?

Transcript: On the horizon--  I don’t know but the trends- the big trend for a while has been the whole farm to table green market, the purity of the ingredients. It’s a trend that I called--  I call it oat barnyard. I’ve probably called it that a few too many times but that has been the trend of this decade not just in New York but all over the country but it- I think that’s still that sort of- the primary dining trend. It comes in all sorts of different shapes and sizes but if you’re going to look for a trend that’s one that you’ll find running through everything, not that it’s particularly new. It’s just people have- seemed to have discovered it.

Question: Do you foresee farmers becoming celebrities?

Transcript: Well, I’ve heard that. Supply--  Suppliers are already--  If you go to Per Se, if you go to some of the- many of the fancy restaurants, they will- on the menu there’ll be little sort of poetic descriptions of their perfect suppliers off in the wilds foraging with rough hands for the perfect mushroom or the perfect scallop or--  So suppliers are more and more well known in the food community.

Recorded on: 4/22/08